Author | Restaurant Consultant | Entrepreneur
I help restaurant owners build profitable, scalable businesses through proven strategies and hands-on consulting.
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I'm Prajwal Soni, a restaurant consultant, author, and hospitality entrepreneur passionate about helping restaurant owners build profitable businesses without burning through their resources. From operating a 23-brand cloud kitchen to managing 18 restaurants across Gujarat, I've lived through every challenge the food business throws at you. I wrote "Design Dine Dominate" to give aspiring and existing restaurant owners a complete roadmap from concept to execution to expansion everything I wish I'd known when I started. Now, through consulting and this platform, I'm on a mission to make restaurant business education accessible to everyone, regardless of budget or connections.
Learn More About Me →From the Blog
Stop bleeding ₹3-5L monthly to Swiggy/Zomato. Learn how tier-2 Indian restaurants negotiated 18% rates in 2026. Data-backed commission strategy inside.
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Here is the truth: India’s restaurant market will hit $100 billion by 2030, and you are watching competitors scale while…
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Two cloud kitchens. Same city. Both sell biryani. One makes 6% profit. One makes 18%. Not luck. Not location. Three…
Read More →The comprehensive guide to restaurant management that has helped hundreds of owners transform their struggling restaurants into thriving businesses.
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